March 30, 2009


My Chinese market research company conducted several English language focus groups in Beijing. My colleagues had to transliterate the comments the participants had scrawled on the worksheets that had been given to them. The writing was by and large quite messy. I provided valuable assistance in deciphering the more difficult to read words. One lady at the office asked what the word "prejudice" meant, so I explained that it is having an opinion in advance that colours someone's judgement.

Chinese lady:  I have prejudice against you. Right?
Arnab: Yes, but it's bad to have a prejudice.
Chinese lady: I can say you have prejudice against me. You have prejudice against me.
Arnab: How?
Chinese lady: I really beautiful, but you thought no.


See also: Pride (totally unrelated)